NARRA, Bhumeka; VATTIKONDA, Navya; GUPTA, Anuj Kumar; REDDY BUDDULA, Dheeraj Varun Kumar; PATCHIPULUSU, Hari Hara Sudheer; POLU, Achuthananda Reddy. Revolutionizing Marketing Analytics: A Data-Driven Machine Learning Framework for Churn Prediction. International Journal of Artificial Intelligence, Data Science, and Machine Learning, [S. l.], v. 3, n. 2, p. 112–121, 2022. DOI: 10.63282/3050-9262.IJAIDSML-V3I2P113. Disponível em: https://ijaidsml.org/index.php/ijaidsml/article/view/247. Acesso em: 15 sep. 2025.